Salesforce To Acquire AI Voice Agent Firm Tenyx

The acquisition reflects a broader trend among tech giants, with Salesforce joining Microsoft and Amazon in securing AI talent and tools.

Salesforce To Acquire AI Voice Agent Firm Tenyx
Image / Salesforce

Salesforce has announced its plan to acquire Tenyx, an AI-powered voice agent firm, in a bid to enhance its AI-driven solutions. The acquisition, expected to close in the third quarter, will integrate Tenyx's team, including co-founders CEO Itamar Arel and CTO Adam Earle, into Salesforce.

Founded in 2022, Tenyx serves various sectors such as e-commerce, healthcare, hospitality, and travel. This move aligns with Salesforce’s strategy to rejuvenate its revenue growth through strategic acquisitions after a period of focusing on share buybacks and reducing its mergers and acquisitions activities.

This acquisition reflects Salesforce’s strategy to accelerate revenue growth through targeted purchases, following a shift away from acquiring multiple companies and a focus on share buybacks under activist investor pressure. The move is part of a broader trend among tech giants, with Microsoft and Amazon also making significant AI-related acquisitions this year. Salesforce recently reported strong second-quarter results, surpassing Wall Street expectations due to increased spending on its enterprise cloud products.